A year ago, UFC President Dana White stated that he would never accommodate the idea of having female fighters in his organization. As the old saying goes, “what a difference a year makes”. Thursday it was announced that Strikeforce, the UFC‘s rival mixed martial arts organization which they purchased in 2011, is set to cease operations effective January 2013.
With this announcement came some other, more exciting news. The UFC officially adopted the Women’s Bantamweight Division from Strikeforce and Ronda Rousey was signed as the UFC’s first-ever female mixed martial artist. According to the details of this signing, Rousey will be automatically crowned as the UFC’s Women’s Bantamweight champion. With this noted, Rousey would possibly be making he first defense against Sara McMann, Cris Cyborg, or Miesha Tate. This signing only proves the UFC is the premier Mixed Martial Arts organization, and with the emergence of the women’s division, this could open a bigger market of female viewers; thus making the UFC more prestigious and profitable as it has ever been.
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